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Verify on official websiteITB China is a 3-day travel trade fair focused on the Chinese travel industry, providing a platform for global travel suppliers to connect with the largest source market for international tourism and travel. The B2B travel show facilitates business opportunities through pre-scheduled appointments, various networking sessions, and an engaging conference program.
Tuesday, May 26, 2026 - Thursday, May 28, 2026
Shanghai, China
ITB China is the premier B2B travel trade fair focused on the Chinese travel market, connecting global suppliers with key industry players in China. This event is crucial for businesses looking to tap into China's massive outbound tourism potential and establish strategic partnerships.
ITB China is a 3-day travel trade fair focused on the Chinese travel industry, providing a platform for global travel suppliers to connect with the largest source market for international tourism and travel. The B2B travel show facilitates business opportunities through pre-scheduled appointments, various networking sessions, and an engaging conference program.
This event aligns with current industry trends:
ITB China takes place on Tuesday, May 26, 2026 to Thursday, May 28, 2026 in Shanghai. All times are in Asia/Shanghai.
ITB China focuses on Connecting global travel suppliers with the Chinese travel industry, Facilitating business opportunities, Networking, Conference program.
ITB China addresses key industry trends including Outbound Tourism, B2B Networking, Chinese Travel Market. Attendees can expect sessions, panels, and networking focused on these emerging areas.
ITB China is designed for Travel Suppliers, Travel Agencies, Tourism Boards. Key reasons to attend include: Gain direct access to the Chinese travel market, the largest source market for international tourism.; Establish valuable business connections through pre-scheduled appointments and networking sessions.; Stay informed about the latest trends and developments in the Chinese travel industry through the conference program..
ITB China takes place at Shanghai World Expo Exhibition & Convention Center in Shanghai, China.
ITB China scores highest for business deals value (9/10). Networking score: 8/10, Learning score: 7/10, Business deals score: 9/10.
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